by Donald Giannatti | Jun 11, 2009 | LE News and Info
Well, my Volleyball client needed a new ad. That’s great. We needed it to be concepted, shot, and produced in one day. A day that had me doing other things as well. Stressful? A little, but I have been at this game long enough to know that it will get done. It...
by Donald Giannatti | Apr 8, 2009 | LE News and Info
This is a cover shot that we did for the fragrance company. We wanted a larger space and a more natural looking scene for the cover so we sought out a warm environment. Our AD found a beautiful home that fit the bill. I knew the item that I would be shooting was...
by Donald Giannatti | Mar 26, 2009 | LE News and Info
Recently I had the pleasure of working with Coni of Glacier Design and her client, Alicia on a big catalog project. It was to be a couple of dozen shots. Most are what I would call a “drop and pop,” or simple product shot. Well, of course nothing is as...
by Donald Giannatti | Dec 5, 2008 | LE News and Info
A simple product shot can sometimes present a lot of challenges for the photographer not used to thinking about reflected specular lighting. In this shot, the product is practically lit with specular reflection. There is very little direct light on the Hard Drive...
by Donald Giannatti | Jul 7, 2008 | LE News and Info
My client called and needed a job turned around right away. Her client needed their entire menu shot for some collateral and web materials and the previous shooter had not been able to do what they needed. The images had to be attractive enough for menu use, arty...