by Donald Giannatti | Dec 16, 2009 | LE News and Info
Well, this was the second to last workshop for 2009 and it had its own challenges. The weather wanted to be a problem, and we were unsure of out talent pool. Talent was wonderful and the weather… while being a little stubborn on Sunday, finally opened up and...
by Donald Giannatti | Dec 10, 2009 | LE News and Info
Branding Your Photography Business: A Realistic View Brand. Branding. Words that we hear a lot about. “Brand Yourself†we hear from some quarters. “We specialize in Branding†we hear from others wanting to sell their expertise. And consultants want us to...
by Donald Giannatti | Dec 8, 2009 | LE News and Info
Daron Shade introduces CMS (Content Management System) and discusses how it benefits photographers greatly to have a website that they can manage themselves. Far more than keeping the portfolio fresh with uploaded images, a full CMS gives photographers greater impact...
by Donald Giannatti | Dec 1, 2009 | LE News and Info
Hi, and welcome to Lighting Essentials, a place for photographers. I do believe that is the first time I have used a welcome, and it had to be done. I guess. Stats show that I am getting new people all the time. Actually I was a bit surprised at all the people who are...
by Donald Giannatti | Nov 25, 2009 | LE News and Info
Creating an “About Me” page can be quite a challenge for photographers. What should be included? How should it read? First person or third person voice? Should there be a client list or should it be separate. Well, let’s take a long look at a lot of...
by Donald Giannatti | Nov 20, 2009 | LE News and Info
37,000 feet over the Great Plains of these wonderful United States and I find myself drifting off a bit, as the days have been long and nights short lately. The workshops are the most fun I have had in a long time, and they keep me pretty busy. As well, time must be...
Membership is only $29 per month for a full days rental, or roll them over and join me in Maine this spring. A truly wonderful deal.