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Sure You Gotta Logo, But What Is Your Personal Brand?

by Donald Giannatti | Apr 28, 2010 | LE News and Info

It’s a RANT today. Recent discussions with photographers and models spurred this short rant today. I have been thinking about this for quite awhile, but events yesterday really set me off. Brand, personal brand, is who you are. And what you do is who you are. It...

10 Things That are More Fun and Useful to Photographers Than Playing Farmville

by Donald Giannatti | Apr 22, 2010 | LE News and Info

Seriously. I read about how some photographers are having challenging times. How there isn’t as much work coming their way as before. Whining and kvetching about the “state of the industry” and a bunch of other stuff that does no good at all. Then I...

Rave Wednesday: Avedon Show at Norton Gallery (West Palm Beach)

by Donald Giannatti | Apr 21, 2010 | LE News and Info

I was able to see the Avedon show at the Norton last Friday. Avedon Fashion: 1950 – 2000. It was an amazing day for me. I have seen several Avedon shows, but none focused totally on his fashion work. I must say up front that I believe him to be one of the...

Today, You Are a Photographer. Whatcha Gonna Do Now?

by Donald Giannatti | Apr 10, 2010 | LE News and Info

OK… today’s the day. You left your day job behind as planned, or are now “free to seek new positions” due to situations you had no control over. And now you are a photographer. What does that mean to you? What do you see in your minds eye as...

26 Totally Cool Photographs from the Lighting Essentials Flickr Pool

by Donald Giannatti | Apr 7, 2010 | LE News and Info

Photograph of JustFab by Ray Prax You guys are still the best damn forum pool around. And I have a set of 26 photos that really impressed me. Getting harder to narrow them down now. Lots of great shots in the pool these days. Thanks. IMPORTANT: IF YOU HAVE ATTENDED A...
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