Well, we tried it with UStream and that was a bust. I think this solution may even be better. You will have the opportunity to ask questions live (and if you have a vidcam, you will stream right on up to me and be seen). I have tested it a bit and seems to work pretty well, so you should probably signup and let’s give it a shot at 6PM Pacific Time, Sunday, August 1.

Resources for this Discussion:

7 Reasons Why Social Media Ain’t Working for Your Photography Business
What is the Difference Between Shooting for Free and Shooting for Me?
NEW: BizReport: Social media failure should be embraced
Key graph: “Sysomos says the most common reasons that social media marketing efforts fails include lack of a strategic plan, lack of a tactical plan, lack of resources, lack of engaging and compelling content and failure to form relationships.”

Questions I would like to discuss:
1. Is your social media interactions part of a larger plan of brand or market?
2. Why do so many photographers blog for OTHER photographers? Wouldn’t a client-centric approach work better?
3. What is the focus of the social media – and can you really USE it to advantage if you have no plan?
4. Have you taken a personal audit of what you want to accomplish – and what your appetite is for engaging others?
5. How has it worked out so far, and what changes will you be instituting – if any?

I have a few other things I wanted to add here:
As many of you know I am also a graphic designer. And I build websites for a lot of small and medium sized businesses. There are some specific things that the web offers us that too many photographers either ignore or do not know how to implement. Websites should be more than an online view of your images… the site should interact, create interest, allow for more information, engage the viewer and most importantly, provide a reason for the viewer to come back.

I build websites that are SEO ready, and integrate a lot of features to engage the viewer.

Currently I am looking to trade a full website for a used MacBook (not pro) in nice condition. If you are interested, let me know. See the contact page and give me a call.

I am also going to start broadcasting these shows from my studio. If there is anything in particular you want me to cover, let me know. I have a full sheet of programs that will be starting this month (August) including headshot lighting, working with food, shooting shiny objects and more. However, I do want to answer questions as we go to make sure you are getting the information you need. I do not know if I will be archiving these shows, or whether we will roll a few other cameras to catch the entirety of it.

Lighting Essentials Workshop Alumni – watch your member’s page for more information on special shows just for you.

Well, I hope this one works. If you would like to follow me on Twitter where I give links and info to all kinds of photographic things that catch my attention, here is your opportunity! Interested in a workshop? Visit Learn To Light for more information on the workshops.

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