P52 Alum and member Catherine Vibert explains the necessity of having a perfect headshot for Social Media. This kind of client centric marketing will create an interest in those needing to have the best headshots they can get. And – that is EVERYBODY on social media as a business person.
Well done Catherine.
“Social media and marketing collateral formats are not a one size fits all thing. You will need to be able to crop your pictures to fit Facebook, LinkedIn, Twitter, About Me, and any other myriad of social media outlets. This is my speciality. I shoot with cropping in mind. To get the most bang from your buck out of one single headshot, it needs to be shot to be chopped. I made a little collage of various crops from the same picture.”