Using the RNI Presets for Color Palette Consistency

Using the RNI Presets for Color Palette Consistency

I like to ‘metaphorically’ be shooting film in my head while holding a digital camera. One of the great things that I loved about film was the fact that different emulsions gave different color palettes.

Kodachrome didn’t look like Ektachrome which didn’t look like Fujichrome which didn’t look like Agfachrome – and on and on.

And then we had the color negative space as well. A very altogether very different color palette than the chromes.

Digital all looks like Ektachrome processed rather badly to me. But we can do so many wonderful things to that digital “negative” or “transparency” that we couldn’t do in real analog days.

So I imagine that I am packing a specific film when I go on a road trip. One that I believe is more appropriate than others for that particular part of the world.

If it is people, I probably will be thinking along the lines of Portra color negative film. Perhaps Agfachrome for its very strong skin tones.

If it is the desert, Fujichrome 100 makes sense. Still life would be Ektachrome 100 and the mountains would have me buying a brick of Fuji Velvia / Fuji 50.

I apply the color base (preset) before doing any work on the image so that the base colors are all in one palette. I can then adjust exposure, burn and dodge and do other work on the image without changing the color palette.

I am a big fan of the RNI products.
(I am not sponsored by RNI)

RNI – Really Nice Images

Best of Project 52, May 27, 2017

Best of Project 52, May 27, 2017

The Best of Project 52 is a completion of images from our 2016, 2017 P52 Pro groups and any of the 8 Week Courses that may be live at the time.

These photographers work hard to create images that will work for a portfolio and to show clients that they can indeed shoot to meet the most exacting demands of the commercial photography clientele.

From the week of May 27, 2017.


Three Idea Thursday June 1

Three Idea Thursday June 1

These will become more prevalent as I continue to exercise the brain muscle. Working the 10 ideas a day from James Altucher’s great book “Choose Yourself”.

So here goes.

Three Idea Thursday, June 1

1. Photograph all of the Thai Food (Italian, Mexican, French – whatever floats you) Restaurants in your town and make a website guide with images of the food, building, interior. Do not charge the restaurants, but get their participation. Become known as THE food photographer by people who do food, not just editors and photography type clients.

2. Give away all of your iPhone shots. Or landscape? Or out-takes. Free. In fact – encourage bloggers to use them. Put them on a web page with a blanket “get them free” language and ask for people to use them on their blogs. Couple this with a pitch to shoot “professional” images at a rate that makes sense. NOTE: You absolutely MUST be on top of PR. This is YOUR STORY… rock it. (I did a Youtube on this here)

3. Like road trips? Do one every weekend. Document your journey… mileposts, food, bars, fun… but with your own quirky twist to it. Purchase fun, funky things that are one-offs. Build a website and show the trips, sell the one-offs at a profit. Use video, audio and of course photographs to get people excited about the adventure.

Yes, it’s been done before. Usually very badly. Yours has to kick ass.

(NOTICE OF DISCLOSURE: I have no idea of these would work or not. That isn’t the point. The point is the idea that could come from an idea that is thought about critically. I think they have merit. I thought Vine was cool. There ya go.)

Charge What It’s Worth… Or Shoot it For Free

Charge What It’s Worth… Or Shoot it For Free

A gift is a gift. If you want to gift your photography, I have nothing to say about it. Your right and good for you for gifting your gift.

When you pull the plug on pricing, you bring everyone else down as well, and mostly you hurt yourself worse than anyone. If you lowball the hell out of something, you will never get what it is worth… ever. Because you already set your price for that work. And clients don’t like it when your price goes up.