I asked the folks who get my newsletter how they think I shot it. Many folks tried to figure it out, but most had something about a front light… and that was a no go.
I used four lights (2×2) and Photoshop to get the look I wanted. Working it a bit in Photoshop also helped the image look better.
The Truck Shot as we found it:
As you can see, the shot is rather dull and lifeless.