Many photographers still think they’re creating a “presentation”, while they should be creating a “communication”. Viewing someone’s work is just a fragment of what could / should be done. Tweeting, emailing, bookmarking, posting, printing etc. Good info on iPod-like sites too!

PDF is also essential! Most art buyers / art directors / designers present and exchange their work with PDF, and they love to have other people’s PDFs.

Again, thanks for the article, people should read this (will RT).
Now I know what I should improve in my upcoming change of the site, and what I’ve done properly

Your site is great and you work is 1st rate.

I’m also not sure, though, what you meant by your post. Lighting Essentials has posted more than 50 articles ( http://www.lighting-essentials.com/archives ) like this since 2008. Whether a visiting photographer finds them informative and useful or not, there is not charge to read them. Lighting Essentials puts the time into writing them with no obligation from readers or guarantee they will generate income.

Not sure what you mean, but you cannot make someone google a keyword. by understanding what they are looking for, it helps get recognition for your site. Keywords cannot be fraudulent or misleading as that will upset visitors. Relevant keywording is best.

And yes, providing the content rich environment that they are seeking is the best way for the site be of use. Without relevant content, the site will soon wither and die.

I have an alternative viewpoint, though, regarding the “chasing your thumbnails around to click on them” observation. I have this gallery behavior on my site, but I did not choose it because I thought it was “interactive” or cool. I chose it as a way to make better use of page space, which in turn allows me to have bigger images.

I’ve never had anyone complain about it; all I have ever gotten is questions of how it is done. To each his/her own, though.